(The purpose of negotiations is to reach a win-win solution. In real life, however, it's rare for one person to juice an orange while the other uses the rind to bake a cake. You are sitting in front of a buyer, and your goals are aligned. There is no magic win-win solution here. She wants the lowest price, you want the highest price. To become a good sales negotiator, like playing chess, you must follow a set of rules when using sales negotiation skills.)
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