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Statoil是斯堪的纳维亚半岛首要的上游和下贱石油企业(即,它既是一个石油发掘商,又是一个石油分销商/经销商)。本案例分析首要重视下贱业务,即该企业如安在它坐落挪威的300个零售点使用技术增强竞赛优势。

(Statoil is Scandinavia's premier upstream and base oil company (ie, it is both an oil explorer and an oil distributor/dealer). This case study focuses primarily on the cheap business, where the company uses technology to enhance its competitive advantage at its 300 retail locations in Norway.)

[下载]10415036217.rar




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