(Whether you are new to the new media industry or not, whether you have experience or not, this course can teach you how to use official accounts well. At the macro level, 9 key points of the new media industry are summarized, including industry trends, team configuration, daily management, and 7 types of product judgment, push management, topic selection planning, content dissemination, title design, product-effect integration, and graphic analysis. Operating skills. At the level of details, this course summarizes 7 skills for rapid upgrade of official accounts, including account registration, product thinking, basic information, automatic reply, custom menu, visual experience, and graphic layout.)