如何设计让人上瘾的产品、品牌和观念
人们看似不经思考的需求背后的运作模式和运作机制是什么？ 笔者将深入剖析人脑对什么上瘾，最终揭开上瘾公式。 人们可以随时按下开关，让消费者在缺乏与欲望之间切换，让消费者依赖你的产品、品牌或理念，为企业创造。 超级品牌提供新理念，为产品营销开辟新视野。(What is the operation mode and mechanism behind people's seemingly thoughtless needs? The author will deeply analyze what the human brain is addicted to, and finally uncover the addiction formula. People can press the switch at any time, so that consumers can switch between lack and desire, so that consumers can rely on your products, brands or ideas to create for enterprises. Super brand provides new ideas and opens up a new vision for product marketing.)
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